About Dead Set Inc.


We are an ideal.

A clothing line.

A way of life. 

We fight harder than the rest. We thrive under pressure. 

Dead Set represents an attitude towards life. It means having a goal and never giving up.

My company is for everyone who won’t give up on their dreams. 

Diamonds are made by pressure.

Dead Set champions are pressure made.


Carlos Maldonado, Founder and CEO